Ann-Sofie Mårtensson is an expert in digital health and Director of Connected Society at RISE, Research Institutes of Sweden. Ann-Sofie has for many years worked with business development and change management in health and care to use the enormous potential of digital opportunities to increase co-determination, inclusion and security especially for elderly people. Ann-Sofie also works with small and medium-sized companies that manufacture welfare technology to ensure that the products and services are based on real needs for best effect. As head of Connected Society, Ann-Sofie works to explore and prototype how we can best use the opportunities that data gives us. How we achieve a society that is sustainable, safe and fun to live in – for everyone.